The end result? A completely transformed digital experience for DSW, boasting intuitive interfaces and exceptional user experiences. This success translated into quantifiable metrics: record-breaking revenue of $2.8 billion, a dramatic increase in mobile app downloads (1.5 million), and a surge in digital demand with a 26% growth rate. The revamped app soared in popularity, achieving an impressive 4.8 star rating on the iOS App Store and #88 ranking in the Shopping category. Positive reviews poured in, with over 63,4K on iOS alone. Even the Google Play store saw a significant improvement with a 4.4 star rating.